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Denver Web Design, Dev & Digital Marketing Agency

Social Marketing

Case Study: ACC Community Education Social Media

By in Case Studies, Social Marketing,

Denver marketing agency Webolutions is now handling the ongoing social media community management for the ACC Community Education Program. ACC’s overarching goal for its social media is to generate more enrollments. Client Name: ACC Community Education Program Project Type: Ongoing social media management Client Background: ACC Community Education offers hundreds of non-credit courses and programs…

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Social Media Marketing: Time for Professional Standards

By in Social Marketing,

As a client- and prospect-facing employee of a Denver web design firm, I am continually amazed when I look upon an industry every bit of 20 years old and find the standard approach to be backwards. “I need a website,” you say. “Sure,” comes the standard response. “Tell me how many pages the site needs…

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Social Media Marketing Group on Hiring & Getting Hired

By in Social Marketing,

The August, 2014, segment of Denver’s premier social media for business Meetup focused on Hiring & Getting Hired – How Businesses are Winning the Business. Darren Kanthal, Talent Advisor Program Manager with Charles Schwab, was able to join us as a guest speaker for our Meetup that took place last Friday. Darren works on the…

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Social Media Marketing: Winning the Business

By in Social Marketing,

Businesses and organizations are increasing their focus on social media marketing because the medium is moving farther forward in the consideration process. Approximately 50 percent of Facebook users have provided a referral on the medium. Four out of five people who receive a referral on social media will first search for that organization within that…

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Denver Social Media Marketing Group on Positive Reviews

By in Social Marketing,

The July, 2014, segment of Denver’s premier social media for business Meetup focused on How to Generate Positive Online Reviews. The discussion started off with, when is the best time to generate positive reviews? Within the same day? Week? Month? Participants shared how they had ‘meant’ to leave a positive review and just never got…

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Online Comments: Positive and Negative Reviews on Yelp

By in Online Marketing, Social Marketing,

Our Denver social media for business group has been abuzz with angry accusations from business owners and marketing managers about Yelp manipulating comments to punish businesses that reject their aggressive ad sales push. The Yelp Online Comments Algorithm It is doubtful Yelp manipulates online comments. While some business owners may have noticed an apparent correlation…

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Denver Internet Marketing: Yelp Advertising – Should we?

By in Online Marketing, Social Marketing,

Should Yelp advertising be a part of your business plan? The answer may be pretty close to black and white. If you own a brick and mortar business, you probably have a listing on Yelp, even and perhaps especially if you didn’t create it. If you didn’t create it, it’s best to go find it…

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Online Reputation Management: Why do businesses hate Yelp?

By in Online Marketing, Social Marketing,

Yelp.com is one of the most powerful and influential online comment websites in the world. It provides tips (with which we don’t always agree) for users and businesses, provides free listings for location-based businesses and even hosts live events where, yes, advertising is recommended, but are sincerely intended to help business owners understand how to…

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Denver Social Media Marketing Group on Negative Reviews

By in Social Marketing,

The June, 2014 segment of Denver’s premier social media for business Meetup focused on How to Handle Negative Online Reviews. The discussion was started with a fun example of ‘What Not To Do’ when responding to negative reviews online.  A season ticket holder wrote to the Cleveland Browns complaining about the dangers of paper airplanes…

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Denver Social Media: Hanbery to Lead OLLI Seminar

By in Social Marketing, Webolutions Inside & Out,

The University of Denver’s University College–the college of professional and continuing studies–hosts The Summer Seminars of the Osher Lifelong Learning Institute (OLLI). On July 23, 2014, Webolutions Director of New Media Strategies and social media speaker Mike Hanbery will lead a presentation on Social Media and our Lives: Potential and Pitfalls. “One of every seven…

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