A well-designed and highly performing website is crucial to the success of your business. Your website is the cornerstone of your marketing efforts and is often the first interaction people have with your company. Most people will form an impression of your website in roughly 0.05 seconds. In this fraction of a second, they decide…
Read MoreWeb design best practices continue to evolve at a rapid pace. Each year, new technologies are pushing the boundaries of what can be accomplished by web designers. In addition, it’s crucial to keep pace with Google’s search algorithm updates to ensure your website is found by your audience. It should come as no surprise that…
Read MoreWeb design trends change fairly rapidly. There are several reasons for this. First, styles are constantly changing each year, and the look of websites tends to evolve in order to adhere to the latest style trends we’re seeing in society at large. Second, Google’s search algorithms are constantly updating, and it’s crucial that web design…
Read MoreImplementing a business intelligence strategy at your company is one of the most effective ways to grow your business smarter, faster and easier. The actionable insights you gain from this information can benefit just about every aspect of your operations. In the modern business world, the companies leveraging business intelligence have a significant leg up…
Read MoreWe’ve been spending a great deal of time this month talking about business intelligence (BI), and for good reason. When set up and implemented properly, a business intelligence strategy will provide your organization with the data and insights necessary to truly understand your position within your industry, anticipate upcoming market trends, and improve your overall…
Read MoreLet’s start by defining what we mean by true business intelligence. We define true business intelligence as having immediate access to the accurate insights needed to understand the success of your critical business operations in order to easily make continuous improvements. Key business operations are any operational functions needed to achieve your company vision and…
Read MoreAt Webolutions, we’re always trying to keep tabs on what the best and brightest in our industry are saying. One of our core values is “we continuously improve.” A thirst for knowledge is inherent in this value, and we know that the best way to learn and grow is to read content from industry thought…
Read MoreDigital marketing trends are constantly evolving. Search habits continue to change, new digital platforms are constantly being developed which change the way we can market services and products, and Google search algorithms update regularly. In addition, the pandemic has sped up the rate of change within the marketing world. It should come as no surprise…
Read MoreAs an online marketing company, Webolutions continually identifies and evaluates digital marketing trends to help our clients increase their marketing success. At this year’s Online Marketing Summit, our team was able to meet with other top industry, digital marketing professionals from companies like Whole Foods, Shutterfly and Sony. The primary themes of this year’s event…
Read MoreMarketers have a love-hate relationship with content. While more than 80% of businesses claim to have a content marketing program in place, only 30% rate their programs as effective according to the Content Marketing Institute (CMI) Benchmarking Study. Top Content Marketing Trends and Challenges So why the low effectiveness ratings? Content marketing is still a…
Read MoreDenver lays claim to the invention of the
cheeseburger.