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Experiential Marketing Example: What Kind of Shopper Are You?

By in Experiential Marketing,

Happy New Year! I hope you enjoyed (read: survived) the holiday season, and that all your gifts were met with love and appreciation. Those gifts you purchased for your loved ones were bought with care and extreme thought. Not to mention all your hard work shopping for those gifts was done under the watchful eye…

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Internet Marketing Tip: Optimizing PDFs for Search Engines

By in Online Marketing,

Website Content Optimization While HTML pages are still the preferred way for websites to host their content, search engines have gotten better at reading and ranking PDF files in their results over the years. This does not mean that you should go out there and start making a lot of your content in PDF form,…

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Denver Marketing Company Launches aha! Process Website

By in Case Studies,

Denver’s Top Website Design Company Creates aha! Website Client Name: aha! Process Client Website URL: www.ahaprocess.com Project Type:  New Responsive Website Creation with Online Store Client Background: Aha! Process is a professional development company that works across all aspects of a community to address the root causes of poverty, support individuals as they build resources,…

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Experiential Marketing: What does your holiday card say about your business?

By in Experiential Marketing,

Here we are, knee-deep in another hectic holiday season.  Do you have a plan to reach out to your customers and share the season’s greetings?  Is it a plan that will get noticed or one that will blend in with the rest? The holidays present the perfect moment to communicate with your customers and show…

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An Introduction to UI Design Patterns

By in Web Design & Usability,

What Does UI Stand For? An Introduction to UI Design. UI stands for User Interface. User interface design patterns are well-thought out and reusable solutions to the layout and interface problems we encounter every day. For instance, the majority of users are accustomed to seeing a website’s main navigation displayed horizontally along the top of a…

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Experiential Marketing Example: Women Actually Know Sports! Houston Take Note.

By in Experiential Marketing,

This blog post marks my second entry on sports. Hopefully my wonderful boss does not start to question the depth of my interest after reading this; however, this one was too good to pass up. Back in September, I was browsing the Internet headlines and came across a failed “ladies night” promotion that heated up…

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Google Is Securing Keyword Data: Don’t Panic, Here’s What You Can Do

By in Online Marketing,

In a recent change, Google is encrypting more and more searches from showing up in Google Analytics (GA) to help protect user’s privacy. Since 2011, if you were logged in to a Google account your searches have been encrypted the same way, leading to a “Not Provided” section the GA keywords report. Now, even users…

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Denver Marketing Agency Helps Hungry Girl Website Integration

By in Case Studies,

Client Name: US Potato Board Client Website URL: www.PotatoGoodness.com/Hungry-Girl Project Type:  Integrate Hungry Girl / US Potato Board Partnership into PotatoGoodness.com Website Client Background: The US Potato Board is the nation’s potato marketing and research organization. The organization represents more than 2,500 potato growers and handlers across the United States. The US Potato Board was…

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Effective Design & Usability: Embedding Video

By in Web Design & Usability,

With the most recent major release of WordPress, version 3.6 (or “Oscar Peterson” for all you jazz fans) came one of the most long-awaited core features of the platform.  You can now upload and embed audio and video to your website in a variety of formats directly through the media uploader.  Before this update, you…

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Internet Marketing Experts – Google’s Hummingbird Algorithm and Why It’s Awesome

By in Online Marketing,

Google Partner Webolutions Insights to Google Hummingbird Update Well, here comes another animal from Google. I thought for sure they were going to stick with their black & white animal theme, but I stand corrected. They have just announced a new algorithm update called “Hummingbird” and they say it’s the biggest search algorithm update in…

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69% of marketers invested in SEO in 2021.