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7 Ways to Create an Experience for Your Business

By in Marketing Trends,

Regardless of your offering, creating a positive experience is one of the most important things a brand can do. After all, a brand is simply a compilation of all the experiences consumers have with the company. So how do you convert your offering from a commodity to create an experience? Follow these steps: Detail Every step…

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5 Marketing Automation Myths

By in Marketing Trends,

It’s no secret. Marketing automation has changed the way companies approach marketing. Yet, as of last year, only 60% of large companies and 10% of small companies utilize this powerful tool. Why? Perhaps it has to do with these five marketing automation myths… Myth 1: Marketing Automation is Expensive While marketing automation software can easily…

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3 Lifecycle Marketing Phases To Grow Your Business

By in Marketing Trends,

As contacts move from prospects to loyal customers their needs and relationship with your business naturally change. Your messaging and marketing tactics should also change. That’s where lifecycle marketing thrives.  The three phases for most businesses are attract, sell and wow. Within each of these, there are specific actions (and unique marketing messages) to maximize your…

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Marketing Automation 101

By in Marketing Trends,

You have heard the term marketing automation a lot lately, but what is automated marketing automation? And how does it benefit your business? While it may be a buzz word, it’s certainly here to stay and something that you should strongly consider adding for business success. What is Marketing Automation? While there are many formal…

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Webolutions Achieves New Status As Infusionsoft Certified Partner

By in Webolutions Inside & Out,

We are thrilled to announce we are teaming up with Infusionsoft to Help Small Businesses Succeed. As an Infusionsoft Certified Partner, Webolutions is able to expand our education and training services by joining a community that’s focused on helping small businesses reach new levels of success. As an Infusionsoft Certified Consultant, we are committed to…

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5 Steps to Drive Performance Through Data

By in Marketing Trends,

Today, there is certainly no shortage of data. From analytics to social tracking, marketers have access to more information than even before. However, there is a big difference between marketing key performance indicators and actionable information. But how do you effectively convert your big data into a performance-driving machine? One of the biggest keys is to…

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Building a New Website? 7 Factors To Consider

By in Online Marketing, Web Design & Usability,

If a website redesign is on the horizon, it’s important to begin planning today. Developing a new website is an exciting process, but it is also a significant endeavor requiring forethought. It can be difficult knowing where to begin, so we’ve compiled these 7 factors to kick-start the process. Denver’s Top Custom Web Design &…

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Top 8 2017 Online Marketing Trends

By in Marketing Trends,

As 2016 draws to end, it’s time to look on to a new year. Take this time to evaluate both successes and failures over the past year, then plan accordingly. 2017 promises to be another year full of exciting changes and new trends for internet marketing. As you finalize your annual marketing plan for next year,…

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10 Key Metrics to Determine Your Site’s Effectiveness

By in Web Design & Usability,

Do you have a highly effective website? If you aren’t sure, it’s time to roll up your sleeves and find out. Tracking key metrics over time will give you valuable insights and allow you to capitalize on opportunities and track improvements. But, what numbers should you be looking at? With the plethora of data and information…

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Webolutions Earns Multiple W3 Awards for Web Design

By in Webolutions Inside & Out,

Webolutions, Denver’s top web design and development company, received two silver awards for website features on the Colorado Potatoes website by the Academy of Interactive Visual Arts today. The 2016 W3 awards honored Webolutions for Website Visual Appeal and Website User Experience. The W3 Awards received nearly 5,000 entries. Each year, they honor outstanding websites, web marketing, web…

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Denver lays claim to the invention of the
cheeseburger.